Company Profile
About Us
The founder has the unique opportunity to work with and comprehend firsthand the difficulties his family’s logistics company has, as well as the limitations of the traditional tracking method. Other businesses had the same problems—namely, a lack of visibility, poor communication, and resource waste. SafeTruck made the decision to embark on a project to create software that will effectively manage the fleet, maximize resource usage, connect all telematics, and provide the most beneficial solution to the sector. With this in mind, SafeTruck Sdn Bhd was founded in 2017, and since then, the business has experienced tremendous growth.
SafeTruck is a leading provider of Fleet Management, Safety, and Compliance services, pioneering the use of IoT telematics with AI. Our aim is to drive the digitization of fleet operations with a focus on safety and cost savings solutions while also supporting ESG initiatives. Our operations span Malaysia and Indonesia, where we track 15,000 vehicles daily across various industries and fleet sizes, including logistics, transportation, construction, field services, government, healthcare, education, and manufacturing. By integrating legacy telematics controllers with modern IoT technology, we provide a hardware-agnostic, end-to-end cost-efficient solution. This allows us to develop a single source of truth in fleet operation digitization, which has enabled our customers to save up to 30% of annual revenue by lowering operating costs and achieving 0% accident rates. Join us in Southeast Asia and drive towards a safer fleet.
Our Mission
Our company’s mission is to inspire innovation in Fleet Tech and devote our talents to create superior products and services for a better society. At SafeTruck, our goal is to encourage creativity in Fleet Technology and utilise our skills to develop exceptional products and services that contribute towards a more prosperous community.
Our Vision
Our Corporate Vision is to satisfy our customer’s needs efficiently and effectively to provide high quality service by providing excellent support and enough competent resources in order for our customers to sustain their healthy and profitable growth throughout their business needs. At our organisation, we envision empowering the logistics industry to realise its ultimate capabilities on a global level.
Significant Milestone
Significant milestones are notable achievements or events that mark a significant moment in an organization’s history, development or growth. These milestones can include major accomplishments, breakthroughs, or turning points that have helped shape the organization’s direction, success and impact. By reflecting on these milestones, organizations can gain a deeper understanding of their strengths, weaknesses, opportunities, and challenges, as well as recognize the hard work and dedication of team members who contributed to their success. Additionally, celebrating significant milestones can help to inspire and motivate teams to continue to strive for excellence in their future endeavors.
2017
The mission of SafeTruck is to revolutionize the fleet industry through the utilization of cutting-edge innovation, large-scale data analysis, and Internet of Things (IoT) technology that is based in the cloud.
2018
SafeTruck, a fleet management company that operates on IoT technology, has become the first of its kind to receive support from Cradle Fund, which is a part of the Ministry of Finance Malaysia (MOF). In the current year, SafeTruck has accomplished the acquisition of over 1000 commercial vehicles in the northern and central regions of Malaysia.
2019
SafeTruck has successfully completed its initial investment round, which was backed by Penang Development Corporation and Penang i4 Seed Fund (PDC). The business has also formed a strategic alliance with telematics service providers and Easybook (M) Sdn Bhd, a well-known online platform for purchasing transportation tickets in Southeast Asia. These partnerships are meant to improve SafeTruck's position as the industry leader in IoT system aggregation.
2020
Despite the epidemic, SafeTruck, a firm whose goal is to advance ESG digitization, has seen a phenomenal 200% surge in vehicle acquisition in Malaysia. SafeTruck has enabled its customers to improve their fleet operations by integrating IoT technology to provide them increased data transparency, which enables better monitoring and control.
2021
SafeTruck has created a one-stop solution for vehicle control management that is integrated with full control over fuel monitoring and is equipped with workshop and breakdown services through partnerships with prominent providers and oil and gas businesses. We have begun to cater to our customers who are headquartered in Sabah and Sarawak in eastern Malaysia. By maximizing fleet operations, SafeTruck, a universal telematics digital fabrication, has effectively assisted our customer in saving up to 30% of annual revenue.
2022
In its three years of commercialization, SafeTruck has achieved its objective of maximizing customer business potential. It also intends to bridge the information gap between drivers and vehicles for enhanced data transparency when reviewing end-to-end fleet operations.
With the daily tracking of 15,000 commercial vehicles, we have reached USD $1 million. In order to upend the insurance telematics for logistics industry, SafeTruck additionally struck a relationship with Malaysia's first digital insurer.
We intend to assure safety ICOP compliance with the official introduction of DriverCare, a driver-focused mobile application recognised by Malaysia's Ministry of Transportation (MoT).
SafeTruck's global recognition as a Top 30 startup in the Nexea Accelerator Program. We got the investment and also fostering mentorship. We also get to expand the SafeTruck industry network for enterprise customers!
Safetruck won the global winner! Almost 1500 applications from over 40 different nations competed in the Huawei Spark Ignite Global Competition 2022, and we took home the top prize.
We were then chosen from among 3,600 startups from more than 150 markets, including renowned startup hotspots like Israel, Germany, South Korea, the United Kingdom, the United States, and Vietnam, for inclusion in the Top 50 Global Startups in SLINGSHOT 2022.
During the SLINGSHOT 2022 Competition at Singapore, we won SGD $30k for Huawei Spark Ignite Global Competition.
With 600 applications, we were accepted into the 7th cohort of Advancing Asia with a 1.5% acceptance rate.
March 2023
SafeTruck got a chance to pitch on Investor Demo Day. SafeTruck's presentation was well-received by the investors, who expressed interest in the startup's innovative solution and its potential for growth.
SafeTruck had the honor of participating in Cloud Native Solution Day, a collaborative effort with Zetpy, Delyva, and AC2 Group, sponsored by Zebra Technologies. The event highlighted the integration of fleet management with a cloud-native warehouse management system, enhancing end-to-end visibility and operational efficiency. The positive response and valuable insights from Mr. Malik Murad Ali, CIO of Mydin Malaysia, were instrumental in the event's success.
May 2023
SafeTruck expanded geographically in Indonesia to provide greater service throughout Southeast Asia.
June 2023
SafeTruck has been recognized as an ESG partner in the GVC programme supported by Bank Negara Malaysia in June 2023. Our solutions prioritize sustainability by addressing key challenges in the transportation industry. We focus on eliminating empty miles, reducing emissions, and optimizing fuel usage. This recognition highlights our commitment to promoting sustainable practices and making a positive impact on the environment.
SafeTruck showcased groundbreaking fleet safety solutions at InnovFest 2023, Singapore Expo. Our advanced technology transforms operations for safety, efficiency, and sustainability. The event provided a glimpse into the future of fleet management, showcasing SafeTruck's leadership in transforming transportation. Excitingly, we launched three new products: SafeVision, EV Fleet Management Solution, and ESG Reporting.
SafeTruck was a proud participant at the IATA-PFFA Air Cargo Day and DG Workshop 2023, reinforcing its commitment to collaboration and digital transformation in the air cargo community. The workshop served as a valuable platform for collaboration and digital transformation in the industry.
July 2023
We proudly join the Huawei Developer Conference Global Partners Chapters, exploring AI, big data, and cloud-native innovations. This collaboration with Huawei marks a significant step forward for SafeTruck, solidifying its role in shaping the future of logistics and mobility.
August 2023
SafeTruck collaborates with MDEC, Malaysia Chamber of Commerce and Industries Philippines, Eastern Communications, and the Malaysian Embassy in Manila for DEX Connex Philippines 2023. The event's success strengthens SafeTruck's position in the international market, bringing new opportunities for growth and reinforcing its commitment to innovation and global partnerships.
September 2023
SafeTruck had the honor of participating in Huawei Connect 2023 in Shanghai with Huawei Singapore. This opportunity allowed us to explore cutting-edge advancements in intelligent technology, deepening our understanding of Huawei's ecosystem. Connecting with industry leaders and top minds, this propels SafeTruck forward in driving innovation within the intelligent technology landscape.
October 2023
SafeTruck proudly participated in the Pink Trail Run & ESG Treasure Hunt 2023 alongside MAKNA and partners, actively contributing to cancer awareness, holistic well-being, charitable causes, and social sustainability. This event aligns with our commitment to corporate social responsibility and community engagement, reinforcing our dedication to significant social causes.
SafeTruck proudly represented Malaysia at the Hong Kong Electronics Fair (Autumn Edition) with the ASEAN Secretariat ECOTECH. We successfully showcased innovative solutions in Fleet Management, Safety, and ESG Compliance, gaining exposure among over 3,200 exhibitors globally. This participation not only honored Malaysia on the global stage but also facilitated international connections and business opportunities.
November 2023
At #MALT2023, SafeTruck unveils the seamless integration of its AI fleet control system with AC2 Wave's WMS. This strategic collaboration marks a significant stride in intelligent warehouse automation and transportation, aligning with Industry 4.0 principles. Our commitment to advancing a total supply chain solution underscores our dedication to ushering in the era of smart factories.
Meet Our Members
Board of Founders
WILSON YEW
Founder, Chief Executive Officer
YIN YIN LOW
Cofounder, Chief Technology Officer
ONG CHOON SENG
Corporate Consultant
Executive Team
JOELTON ONG
Head of Business Development - Global SaaS Partnership
HOOI MIN P'NG
Head of Engineering - SaaS Platform
WEI SIONG TAN
Head of Engineering - IoT Platform
CHEE PHANG LEE
Head of Engineering - Data Platform
NORHASZUANI BINTI ABDUL RHAFAR
Lead of Fuel Monitoring Team
Jason Chuah
Lead of R&D and Technical Support Team
PAVITRA GUNASEKARAN
Lead of Customer Relations Team
Core Values
Passion
We love what we do
Determination
We keep striving no matter how challenging the circumstances
Integrity
We value honesty, transparency and commitment
Team work
Every one plays an important role and has a say in a product or service
Grow together
There is no greater joy than to see each member grow in their personal development
Recognition / Awards
Huawei Spark Ignite Global 2022 Competition - CHAMPION
Top 50 Finalists at Slingshot Competition
I 4.0 seed fund - MINISTRY OF FINANCIAL [MOF]
Accelerating Asia 2022 - Cohort 7
Cradle CIP 3.0
